Since April 2020, TikTok is the leading social media platform for monthly active users, it’s kept that position for more than two years now. The app has been downloaded over 3 billion times and has an estimated 1 billion active users.
The app allows users to create and share short videos with others on the platform.
TikTok has become popular with Gen Z and Millennial users as a way to express themselves and connect with others. Similiar to how Fair Go casino online login has become popular among gamblers as the main site to play on.
The app has also become a popular tool for marketing and advertising. Businesses and influencers have used TikTok to reach new audiences and promote their products or services.
TikTok has been praised for its positive impact on social media and communication. The app has been used to connect people from all over the world and has helped to break down barriers.
However, TikTok has also been criticized for its potential to be used for negative purposes. There have been concerns about the app being used to spread misinformation and fake news.
Is TikTok A Profitable Side Hustle?
TikTok has the potential to make you money if your videos have high engagement rates and large followings. With 100K followers, it can generate between $200-$1k per month. In contrast, 1M+ follower accounts can earn anywhere from $1000-$5000+ monthly depending on whether they go live often or sell merchandise through affiliate links alongside other brand deals available only via the TikTok commercial partners program.
A complete breakdown of monetization on TikTok
With nearly 3 billion followers and counting, TikTok is quickly becoming one of the most popular apps on mobile devices. The platform grew exponentially with time spent watching on average- increasing from 442 minutes per month in 2019 to 1,560 or 26 whole hours a month in 2022. For context Instagram has 11.2 average hours a month. This means there are more opportunities for those who want their name out among millions of others looking at videos daily–and can make money too if they’ve got 500k engaged fans like some big names do (Jorden Ray)!
Let’s take a deeper look at the different monetization avenues on TikTok.
- Live streams
The live stream is a bond between a host and an audience. It keeps your viewers up-to-date, informative, and in touch. To go live, develop interaction with your viewers and makes them closer. They can comment on your video and express their ideas and emotions. With this exposure, you can get leads for your business. Customer buys your product rapidly.
Marketing on Tiktok is much simpler rather than on another platform. As you know, TikTok is a worldwide app and has gained popularity worldwide. Many growing brands market their products to utilize Tiktok. So if you are willing to earn through Tiktok, you can take Brands sponsorships. Brands pay you for representing their catalogue. If thousands of followers follow you, Brands pay you $200 to $20,000 per promoted video. Many brands like Warner Music Asia, Princess Polly, Ba&sh, Rossman, Silver Swan, and BMW Motorsport have jumped on TikTok for their promotion.
- Merchandise Sales
You’ll need many followers to do this, but since TikTok has announced that creators will soon sell products through Teespring in-app, e-commerce is expected to play a big role in the app. Although the Teespring integration is not yet available to all users, it is already very easy to sell merchandise by adding a link to any third-party selling app you use in your profile, such as Shopify or Magento.
- Cross-platform Promotion
Most influencers are known for their success on Tiktok. They also run successful accounts on other social networks like Instagram, YouTube, snake video, etc. They upload TikTok videos on their other account like YouTube. In this way, their subscribers follow their TikTok accounts too. Here, the important thing is content creation. Nowadays, categories like fashion, new sources, and technology are trendy. So select this type of content, upload it on multiple platforms, and get promoted. It keeps your business top of mind for customers. Publishing Tiktok videos on other platforms increase your visibility.
- Growing and Selling Accounts
TikTok customers are now setting up accounts, growing their followers, and then selling them for a profit. It takes the knowledge to create the following, manage content, learn how to engage followers, and take advantage of the platform’s algorithms to increase access. These growing accounts can sell to people who want to reap such benefits for the audience’s benefit.
For a rough estimate, an account having 50k to 100k followers can sell for $500- $ 1000.
How much do TikTok Influencers earn per view?
Influencers on Tiktok are primarily paid based on the number of likes, views, and comments on sponsored videos. Sponsored ads generally pay influencers per 1000 views.
Although this may not seem large, prominent creators like Charli D’Amelio and Addison Rae receive upwards of 100 million views on their videos and post daily. Therefore, if an influencer, on average, receives $450 per half a million views, they will earn approximately $0.9 per 1000 views. Therefore, 2 to 4 cents can add up to a large amount over the month.
How much do TikTok influencers earn per post?
Earnings per post are good in the US, Canada, UK, India, and other high-buying countries.
TikTok’s posts are based on video content. If you have a sponsorship deal for videos that get around 100k views, then one single post can earn up to $1000! Of course, you’ll need high-paying brand/ Sponsorship companies like Nike or Coca-Cola who want their ads seen by millions of people across the world with this app – but they aren’t available everywhere just yet, so make sure your audience likes these types before promoting them through Tik Tok.
TikTok has become the go-to app for many top celebrities to post their latest work. With over 3 billion users worldwide, you could be making some serious bank if your video gets traction with audiences on this platform! But don’t get too excited just yet–accordingly, high ranks can only earn $20-$30k per sponsored post. At the same time, mainstream stars like Will Smith, who counts 72.2M followers, might land six-figure deals from brands instead because they have more exposure than most people do through social media alone.
As we have seen, freelancers can earn a sizable income by leveraging TikTok through cross-platform promotion, brand sponsorships, and even by growing and selling accounts. This writing is full of proper guidance about how to earn money on TikTok and promote your content. It shows how interesting to earn per post and view. The app is the right place to target your demographic. However, TikTok demands more time and content creation than a Facebook.